2025 is going to drive a lot of investors crazy with frustrating market behavior and fear. The fear will be real because the source of the investors’ frustration will be grounded in you, the consumer. It’s already here, and it’s getting more obvious in the data.
The data below highlighting the huge jump in consumer debt wasn’t a market mover this week, and it’s not the focus of this week’s Market Outlook.
However, I suspect the markets will be focusing on this sooner rather than later if the trend continues.
A consumer who is unhappy with higher prices may complain in a survey. The consumer who can’t afford the higher prices tends to use a credit card to cover the problem. High credit card interest rates exacerbate this problem.
The U.S. consumer is resilient. Regardless, accelerating credit card debt will be a hot topic for investors in the future if the data that rattled markets on Friday doesn’t prove to be more than just transitory, especially considering the condition of last year’s hottest sector which has turned cold and is driven by the consumer spending as you’ll read below.
Friday’s economic news and market reaction reinforced the primary themes that frighten and reward investors in 2025. These themes will rarely feel in synch and often appear to be at odds with one another. This will be frustrating without the use of objective analysis based on the messages in the market’s price action.
The bulls and bears are in a lively debate between positive trends in economic and earnings growth versus the fear of persistent inflation expectations and fading hopes for more accommodative Fed Funds rate cuts, all in an environment of historically high PE valuations and volatile domestic fiscal policy initiatives.
For the disciplined discretionary trader, predictable uncertainty has and will continue to create pockets of volatility in durable trends, which provide swing trading opportunities.
For the tactical algorithmic trader, it’s an environment that will demonstrate the value of disciplined risk management that provides the confidence to maintain exposure with limited drawdowns, so you’re able to participate on the upside without the need to engage in discretionary market timing. See the Algo Trading Systems section below.
Friday’s “news” was expected to center around the monthly nonfarm payrolls, unemployment, and related data points, but that didn’t happen.
As it turned out, the report did little more than provide a modest nudge upward in the morning. Investors even shrugged off the potentially inflationary higher-than-expected increase in average hourly earnings (0.5% vs. expectations of 0.3%).
While this higher-than-expected, inflation-sensitive, number made for good media attention, you can see in the chart below that the data is volatile. Additionally, Goldman Sach’s chief economist Jan Hatzius, who has been vocal about wage inflation, commented that he was not concerned or focused on this number because it needs to be considered along with other factors like average hours worked, which fell, and seasonal distortions that tend to revert after January.
As shown in the intraday chart of the S&P 500 futures below, after the data release at 8:20, the S&P 500 drifted higher until the Univ. Michigan Consumer Sentiment Survey revealed that year-ahead inflation expectations spiked to 4.3%, a sharp jump from 3.3%.
With this news, the market dropped from the high to the low of the day.
Traders familiar with the MarketGauge framework for trading intra-day price action will find the day’s pattern familiar. The condition of consolidation near both the Floor Trader Pivot and the Opening Range Low, followed by a breakdown, is a reliable trend day (down) pattern. Friday, the breakdown was a response to Trump announcing that he plans to issue additional reciprocal tariffs
As we’ve discussed in this column for several months, the stock market is currently just as likely to respond to credible changes in inflation expectations as it is to respond to actual. inflation data.
As you can see in the chart below, the spike to 4.3% is a sharp jump from 3.3%, and it follows a substantial jump in the prior month.
While there is some debate over the extent to which tariffs will impact the inflation data. It’s hard to argue against the belief that tariff announcements will increase inflation expectations.
The red lines in the chart below indicate when tariffs were announced.
With a strong, reassuring employment report and higher inflation expectations, there will naturally be pressure on the Fed to further delay cutting the Fed Funds Rate.
Looking at the odds of rate cuts based on the Fed Funds Futures market (below) this certainly appears to be the trend in investor sentiment.
As Fed rate cuts get pushed further into the future, the need for earnings growth to become the fuel of the bull market becomes more important.
Fortunately, corporate America has continued to deliver.
According to FactSet…
The chart below shows the growth and expected continued growth on a calendar year-over-year basis for 2024, 2025, and 2026.
When you look at a more granular level of 2025 by sectors, below, you can see several insightful trends.
These notable trends as they relate to the market action include the following (you can find the charts below on the Big View Sector Summary page here):
3. Health care (
XLV
) languished in price action in 2024, but has become a top performer relative to the January Trend trade. It’s the second-best performer YTD behind XLF, and the second-best in the earnings chart.
4. Consumer Discretionary ( XLY ), has seen one of the largest slowdowns by this earnings measure.
Perhaps this explains why this sector, which was one of the top price performers in 2024, is currently the worst performer year to date.
When we look to the same earnings perspective for 2026 (shown below) there are some additionally noteworthy trends.
These notable trends as they relate to the market action include the following (you can find the charts below on the Big View Sector Summary page here):
3. Tech ( XLK ) and Industrial ( XLI ) remain on the left side of the index which represents the fact that they are outperforming and leading in terms of earnings growth.
Both (XLI below, and XLK above) had a strong start in early January 2025, but their price action YTD has pulled back into their January Calendar Ranges.
4. Consumer Discretionary (
XLY
) and Materials (
XLB
) are both leading sectors and showing improvement vs. Dec. 31 in 2026. This represents a bullish trend in BOTH sectors and in these conditions relative to the 2025 chart. XLB (shown below), had a strong move in late January but has since stalled within a longer-term bearish phase. Both sectors need to make new YTD highs to confirm a durable trend for 2025.
In summary, the market’s price action seems consistent with a bull market that is finding the strength from economic growth and the current earnings season to withstand bearish news like tariffs, and consumer inflationary concerns that provoke inflationary fears and declining probability or accommodation from the Fed.
However, as you’ll see in Keith’s weekly video and read in the Big View bullets, there are signs that the market may be getting heavy.
As shown above, there is substantial sector rotation underway (i.e. early moves up in Energy, and Healthcare), and credible leadership (i.e. financials).
As is often the case, rotation can lead to general market consolidation which can set the stage for a new advance or breakdown leadership and begin a correction.
Stepping back to the weekly perspective shown in the SPY chart below. The yellow box states the obvious condition of consolidation.
Here and in our live mentoring, we talk about the January Calendar Ranges for as long as they are relevant because they offer a more granular way than the yellow box above to identify the inflection points that will trigger the next acceleration or reversal of the trends in the market, sectors, stocks or any other market.
This year, these ranges are very relevant, and we’ve outlined the basic application of this trading tactic in this column in prior weeks as well as in Mish’s Daily. If you’d like more information on how to use them to improve your market insight and timing of trades, contact [email protected] (www.marketgauge.com/call)
Next week’s key economic data includes inflation! The schedule is below. If you’ve been reading this column, you should know how to interpret what the market has to say about it. If you’d like more help, contact us!
Earnings season is often rewarding for our trading systems and this season has been a good example. All of our stock-focused models (shown below) are outperforming and most by a wide margin.
Only one of our models (Small and Mid-Cap Earnings Growth) targets earnings as a factor, but historically our momentum-based algorithms have positioned us in stocks that tend to have positive reactions to earnings reports such as PLTR , TEAM, TPR, EAT, and more.
Three of the models hold PLTR with entry points at different times and as a result its success has had varied impacts on the models ranging from 8% to over 40% gains.
This week’s weakness in the Small Caps model giving back gains on big winners like EAT and continued weakness in names dragged down from concerns related to the Deepseek news.
Our sector model is also outperforming (+4.7%) with exposure to Tech, Financials and Consumer Discretionary. The model has not made any changes toward exposure to gold , but if current trends continue, that could happen in the near future.
Summary: While ending the week largely flat, waning momentum and weak seasonal patterns hang over this market.